The 2015 “Hand in Hand for Cooperation, Win-Win Future” Brand Summit of Ling Hang Lubricant was grandly held.
Release Date:
2015-06-25
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Abstract
In June, a season as fiery as passion, the 2015 Ling Hang Lubricating oil The “Hand in Hand, Co-create the Future” brand summit was grandly held on Mount Emei, with over five hundred Ling Hang elites in attendance. Tan Ming, Sales Director of the China office of Affton, a world-leading petroleum additives company based in the United States, and Professor Liu Yuyan, a doctoral supervisor at Harbin Institute of Technology with extensive experience in numerous national-level research projects, were also invited to attend the event.
This grand event is hosted by Ling Hang Lubricating oil The event kicked off to the rousing melody of the corporate anthem, “Let Dreams Guide Our Lives.” Mr. Zhou Zhongcheng, Chairman of Ling Hang Lubricant, took the floor first, summarizing the past, outlining the future, and providing a detailed explanation of Ling Hang’s current development plan. His remarks greatly boosted morale, filling Ling Hang’s partners with confidence and the courage to move forward together.
Ling Hang has always adhered to the principle that product quality is paramount and to a brand‑development strategy. We have also consistently cherished the vision of building a better life together. We are committed to doing everything in our power to forge Ling Hang into a century‑old brand. 2015 was a pivotal year for Ling Hang’s strategic planning; its production base in Tianjin is currently under intensive construction. Amid the turbulent dynamics of the lubricant market, Sales Director Mr. Han Lihai shared his insightful perspectives, which resonated widely.
As an important identifying symbol of a company, a brand represents an evaluation and perception of the company’s products, after-sales service, and cultural values. How will Ling Hang Lubricant chart and realize its brand journey? Marketing Director Mr. Gong Xiaoliang used video to illustrate the influence of modern technology.
As a member of China’s indigenous lubricant industry, how can Ling Hang Lubricant stand out in the competitive landscape? This was the central topic of discussion at this year’s brand summit. Mr. Tan Ming, Sales Director for the Asia-Pacific region at Affton, Ling Hang’s partner, provided a detailed account of the rise of domestic lubricant brands, offering profound insights and valuable advice to those at Ling Hang.
One of the most highly valued competitive advantages of Ling Hang Lubricant—its technological edge—was once again prominently highlighted at this summit. Mr. Huang Guoliang, a senior professor at the former China Petroleum & Chemical Research Institute and a lubrication technology expert, as well as the Technical Director of Ling Hang Lubricant, attended the event in his 80s, leading Ling Hang’s technical team in a remarkable appearance. This formidable technical prowess is precisely the foundation of Ling Hang’s rise.
Subsequently, many of Ling Hang’s elite leaders also shared their success stories—some were truly heartfelt, some were passionately delivered, and others were simple yet deeply moving.
The awards ceremony is the most eye-catching part of each summit. At this summit, trophies and prizes were presented to 96 outstanding Ling Hangs, and after the conference concluded, these nearly one hundred distinguished Ling Hangs were treated to a trip to Thailand. Additionally, 26 clients who have collaborated with Ling Hang for five years received commemorative watches from Ling Hang—this is one of Ling Hang’s highest honors.
Ling Hang’s brand summit is held every year, and each year brings new moments of inspiration. Please see our ongoing coverage.
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