The pilotage product has initiated the application process for the Daqing Famous Brand and Well-Known Trademark designations.
Release Date:
2010-05-18
Author:
Source:
Abstract
On the morning of May 18, 2010, the “Daqing City Brand Development Promotion Conference” was held at the Daqing Hotel, with the aim of further implementing the “Opinions of the CPC Daqing Municipal Committee on Thoroughly Carrying Out the ‘Three Hundred’ Action Plan” and the “Implementation Plan for Cultivating One Hundred Key Brands in Daqing City.”
Yinhang Petrochemical, a key brand actively recommended by the city, attended the conference. At the event, Wang Hong’en, Vice Mayor of Daqing, emphasized: “It is not enough to focus solely on building and promoting brands in the marketplace and among consumers. We must also rely on the people’s government and relevant departments to fully exercise their functions, intensify support and nurturing efforts, improve protection mechanisms, and create a favorable environment for enterprises to implement their branding strategies, thereby accelerating the development of strong competitive advantages in branding. Only then can we achieve scientific, balanced, and leapfrogging growth of our brands.”
Over the past few years, Yinhang Petrochemical has devoted itself to expanding its market presence and invested heavily in promoting its brand across various media channels. Through relentless efforts, it has become the leading well-known brand in several provinces and regions. With the active endorsement of the municipal government, Yinhang products and the Yinhang trademark have begun undergoing step-by-step registration in accordance with prescribed procedures, and all related work is progressing smoothly and in an orderly manner.
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