Yinhang Petrochemical 2013: Joining Forces for a Win-Win Future – Xi’an Brand Summit (Part III)
Release Date:
2013-06-18
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Abstract
The highlight of this year’s summit was the award ceremony, which was hosted by Mr. Zhang Guojun, Deputy General Manager of Yinhang Petrochemical.

General Manager Zhang presided over the awards ceremony at the summit.
The summit began with the presentation of the “2013 Sales Growth Award,” with the prize being a five-day round-trip air tour to Sanya. In today’s fiercely competitive business environment, where operating models are increasingly shifting toward brand‑exclusive franchising, sharing brand resources, securing brand support, and joining high‑end brand‑driven franchise networks have become the prevailing trend. At Yinhang, there is a dedicated group of individuals who pool their resources to wholeheartedly advance the “Yinhang Enterprise,” ensuring their efforts remain perfectly aligned with the company’s strategy and vision. Notably, during the “Thank You for Being With Us—Sailing Along Together” sales competition held in the first half of this year, they collaborated seamlessly with the company, giving their all to not only further expand the market but also achieve a substantial increase in sales revenue! (See the group photo of the award-winning partners below.)

The regional manager of the Petrochemical Division presented awards to the winning partners.

Photo of the award-winning partners with the award presenters.
The second award presented at the summit was the “Five-Year Outstanding Partner Award.” — Yinhang has pursued excellence and devoted itself to meticulous management, and today both its brand influence and market competitiveness have grown significantly. This success is attributable to a roster of high‑quality partners who serve as a vital driving force behind Yinhang’s continued progress. Today, Yinhang is rapidly advancing toward its goal of becoming a century‑old brand, and it sincerely hopes to accelerate together with all stakeholders, striving for shared growth and reaping the rewards of our collective success at an early date. (Photo of the winning partners below.)

Mr. Huang Guoliang presented awards to the winning partners.

General Manager Zhou presented awards to the winning partners.

Photo of the award-winning partners with the award presenters.

Photo of the award-winning partners with the award presenters.

Photo of the award-winning partners with the award presenters.
With this, the venue‑based portion of the Yinhang Petrochemical 2013 Brand Summit—“Hand in Hand for Cooperation, Winning the Future”—has come to a close. On June 16, Yinhang organized a series of sightseeing and leisure activities for its partners, including visits to the Terracotta Warriors, a tour of the Big Wild Goose Pagoda, and an exploration of the Muslim Food Street. The day also featured an exciting tug‑of‑war competition and a vibrant dinner show showcasing local flavors. We’re confident that tomorrow’s summit program will be even more captivating!
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